Baneasa Shopping City - Feeria Gallery
Established in 2006, Feeria Gallery wished to be set as a shopping milestone for Bucharest's commercial galleries, acquiring a steady evolution over the past 12 years. Now part of the commercial center Baneasa Shopping City, Feeria Gallery has strengthened its position in recent years and comprises a 32,000 square meters space, including a Carrefour hypermarket and 75 stores.
Feeria Gallery is a point of reference for the Romanian retail. At the moment it includes a wide range of tenants: from shopping stores (jewelry, footwear, women, children, and men clothing and shoes, etc.), to services (banks, dry-cleaners, Carrefour hypermarket, telephone services providers, pharmacies, and optical shops, etc.).
Our approach for Feeria Gallery targeted a good lighting system that would highlight the gallery design and create the best environment for its customers. The aim was to make them spend as much time as possible inside the shopping center. More, lighting design is responsible for setting the mood and enhancing their shopping experience.
Once entering the main corridor of the shopping center, the customer is amazed by the high ceiling and the large space that opens in front of him. For this purpose, lighting is also an important tool that guides the shoppers through the gallery hall and its adjacent areas.
For a dynamic illumination of the architectural ceiling, we installed recessed Juniper downlights & Raylan spotlights with 3000 K and 30 W. Juniper is a compact ceiling-recessed luminaire that provides high illuminance through its 75-degree beam angle and good homogeneity for the main corridor. This way, optimal general lighting is achieved, together with a warm and comfortable atmosphere.
Raylan is a discreet recessed spotlight suitable for lower ceilings where you need precise lighting effects. The spotlight smoothly blends into the general interior design and highlights the architectural features, providing a subtle yet precise illumination.
The creativity of the design and the use of colors on the upper areas of the walls are highlighted by dramatic lighting effects.
More, all the tenants receive direct lighting that specifically highlights the display windows and the distinctive design elements of each brand.